It’s Pleat London, Stockholm and Uppsala
Space in the Making was chosen to manage the development of the program for H&M Group’s first brand within hospitality – It’s Pleat. It’s a colorful café with healthyish food. We managed the full retail program and placed a strategy for roll-out by creating three units in different categories. The concept and strategy was successfully handed over to H&M internal team for future roll-out.
Assignment: Strategy & Program Management
Architect: Shawn Hausman Design and It’s Pleat internal.